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Small Business Decisions

We believe every small business owner should have access to clear, concise, and effective tools that will help them make better decisions

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Category: Product Strategy

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Market Testing for your Startup

Market Testing

September 19, 2017January 21, 2018 Nathan KaemingkLeave a Comment on Market Testing

Market Testing is one of the first things a good business will do to ensure that there are customers who […]

Product Strategy, Startup Guide Engagement Ads, Fail Fast, Market Testing, Product Strategy, Startup
Pivot

How to Pivot Your Business – Value Added Assessment

February 26, 2017January 21, 2018 Nathan KaemingkLeave a Comment on How to Pivot Your Business – Value Added Assessment

One of the key things you need to think about when you look into a new product or a business […]

Product Strategy Focus, Growth Rate, Pivot, Priority, Strategy and Growth

Assumptions Testing

November 7, 2016February 18, 2019 Nathan KaemingkLeave a Comment on Assumptions Testing

Most business mistakes or failed startups can be traced back to wrong or miscommunicated assumptions.  I made lots of bad […]

Product Strategy, Risk Management Assumptions, Risk, Testing
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Value-Based Pricing

August 23, 2016December 15, 2017 Nathan KaemingkLeave a Comment on Value-Based Pricing

Value-based pricing attempts to understand the value which your product creates for your customer in their environment.  If we understand […]

Product Strategy, Sales and Pricing Pricing, Value Based Pricing
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Market-Based Pricing

August 12, 2016December 15, 2017 Nathan KaemingkLeave a Comment on Market-Based Pricing

Deciding how much to charge for something is usually one of the most difficult things to do well.  There are […]

Product Strategy, Sales and Pricing Market Based Pricing, Pricing, Pricing Ladders
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Decision Matrix for Idea Prioritization and Selection (C&E Matrix)

June 18, 2016December 15, 2017 Nathan Kaemingk1 Comment on Decision Matrix for Idea Prioritization and Selection (C&E Matrix)

Choosing a final approach to a problem individually and especially with a large group of people can be incredibly difficult. […]

Decision Making, Product Strategy, Statistics for Business Decision Matrix, Decisions, Pareto, Priority

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